How We Optimized SEO for the Bluesunrise Website with Astro

How We Optimized SEO for the Bluesunrise Website with Astro

How We Optimized SEO for the Bluesunrise Website with Astro

🚀 How We Optimized SEO for the Bluesunrise Website with Astro

When building the Bluesunrise website, we knew from the start that search engine optimization (SEO) and answer engine optimization (AEO) would be critical. We wanted potential clients to find our services easily, understand our offerings quickly, and trust that we know how to build modern, performant websites.

To achieve this, we built the site using Astro and based it on the Titan Core theme. Then we added structured metadata, optimized keywords, and configured a sitemap.

🧠 Our Thought Process for SEO

Our goal was to make sure search engines could:

To do this, we started by defining our core SEO content.

🔑 Keyword Strategy

We carefully crafted keyword lists for different categories of our services and technologies. These keywords were later included in meta tags, page descriptions, and body content across the site.

Here’s a breakdown of what we included:

✅ Primary Keywords

"enterprise software development"
"custom web application development"
"mobile app development services"
"AI-powered software solutions"
"cloud-native app development"
"cross-platform app development"
"open-source enterprise solutions"
"Apache Jetspeed portal development"
"custom enterprise portal development"
"scalable software development company"
"software consulting company USA"
"digital transformation services"

✅ Tech Stack Keywords

"Angular web development company"
"React.js development experts"
"Node.js enterprise solutions"
"Java software development"
"Ionic mobile app development"
"Apache Kafka development services"
"GraphQL backend development"
"Meteor.js experts"
"AWS app deployment services"
"Docker and Kubernetes development"

✅ AI & Industry Keywords

"AI software development company"
"machine learning development services"
"chatbot and virtual assistant development"
"AI for enterprise automation"
"predictive analytics solutions"
"AI-powered web and mobile apps"
"intelligent automation software"

✅ Niche Industry Keywords

"software development for startups"
"enterprise application development USA"
"SaaS product development services"
"custom B2B software solutions\n" +
"IT services for enterprises\n" +
"software development California\n";

✅ Long-Tail & Natural Phrases

"how to build a scalable web app for enterprise"
"best cross-platform mobile app developers"
"who builds secure enterprise portals"
"where to find AI software development services"
"custom cloud application development company"
"enterprise software consulting firm"

✅ Company-Specific Keywords

"Bluesunrise software development"
"Bluesunrise consulting services"
"Bluesunrise California"
"Bluesunrise IT company USA"
"Bluesunrise AI solutions"
"contact Bluesunrise developers"

🏷️ Title, Description, and Metadata

Title: "BLUESUNRISE";
Description: "Bluesunrise delivers high-performance web, mobile, and enterprise software solutions. We specialize in AI-powered applications, cloud computing, and open-source technologies to help businesses scale and innovate.";

This information appears in:

<!-- Open Graph / Facebook -->
<meta property="og:type" content="website" />
<meta property="og:url" content={fullCanonicalUrl} />
<meta property="og:title" content={pageTitle} />
<meta property="og:description" content={pageDescription} />
{pageImage && <meta property="og:image" content={new URL(pageImage, siteConfig.siteUrl).toString()} />}

<!-- Twitter -->
<meta property="twitter:card" content="summary_large_image" />
<meta property="twitter:url" content={fullCanonicalUrl} />
<meta property="twitter:title" content={pageTitle} />
<meta property="twitter:description" content={pageDescription} />
{pageImage && <meta property="twitter:image" content={new URL(pageImage, siteConfig.siteUrl).toString()} />}

These are critical not only for traditional SEO but also for AEO (Answer Engine Optimization) — which helps platforms like ChatGPT, Siri, and Google Assistant answer questions about our services more accurately.

🗺️ Sitemap Configuration

We also generated a sitemap.xml file to help search engines index all pages efficiently. In Astro, this can be done using community plugins like:

npm install astro-sitemap

Then configure it in astro.config.mjs:

import { defineConfig } from 'astro/config';
import sitemap from '@astrojs/sitemap';

export default defineConfig({
site: 'https://www.bluesunrise.com',
integrations: [sitemap()],
});

This ensures our sitemap stays up to date and is automatically regenerated when new content (like blog articles) is added.

🧰 Built-In SEO Features of Astro

Astro provides several features out of the box to make SEO and performance easy:

⚡ Ultra-Fast Performance

Astro renders pages to static HTML by default — which loads faster and is easier for search engines to index.

🏷️ Clean HTML Output

No unnecessary client-side JavaScript unless needed. That means your SEO-critical content is visible immediately when crawled.

🧱 Component-Based Meta Tags

You can set meta tags per page using frontmatter, layout components, or Astro integrations like @astrojs/meta-tags.

🧭 Semantic HTML

Astro encourages using clean, semantic HTML, which helps bots better understand page structure and content relevance.

🗃️ Markdown + Frontmatter Support

Our blog posts (like this one!) are written in .md files, where we can easily define per-article SEO metadata, categories, dates, and slugs.

✅ Final Thoughts

SEO isn’t just about sprinkling keywords into your content. It’s about helping users — and search engines — understand your value clearly and quickly.

Astro made it easy for us to build a fast, SEO-friendly website that’s also future-ready for AEO (answer engines, voice search, and AI agents).

If you’re planning a high-performance site with strong SEO, Astro is an excellent choice — and we’d be happy to help you build it.